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MRC Study: Network Morning TV Helps '08 Democrats |
| Published: November 8, 2007, 10:20 am |
| Tags: 2008 presidential, barack obama, diane sawyer, hillary clinton, matt lauer, robin roberts, abc, cbs, early show, good morning america, nbc, today, mrc nb news |
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A Pew Research Center poll released late last month found that while four out of five American adults (81%) could name one of the Democratic presidential candidates, far fewer (just 59%) could recall any of the GOP candidates. Even among self-described Republican voters, Pew found Clinton and Obama are much more visible than Giuliani or any other GOP presidential candidate. One reason may be that the big broadcast networks have treated the Democratic frontrunners like celebrities worthy of intense coverage, while the Republican candidates have received far less TV time. A new Media Research Center study of the ABC, CBS and NBC morning news shows has found that in the first 10 months of 2007, the networks spent more time covering the Democratic race and spent far more time interviewing the Democratic candidates than the Republicans. And those interviews were much friendlier to the Democrats, with the morning show anchors emphasizing a predominantly liberal agenda. These results [ Full article ] |
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