Future of ISD

Published: July 15, 2007, 6:25 am

Tags: isd, informal learning, instructional design

So I'm reading the book Made to Stick: Why Some Ideas Survive and Others Die by Chip and Dan Heath and its leaving my mind a whirl of ideas and possibilities. The main premise of the book is that to make ideas stick you must craft a message that the listener can easily recall through the use of metaphors that they can relate to and can be easily recalled. But I digress.While reading the chapter on developing messages that are concrete in which the authors argue that you can reach more people with concrete ideas rather than abstract notions, I have another aha! moment. I seem to be having a lot of these lately. As you may or may not be aware I have been laboring to figure where I, as an instructional designer, fit into a world where informal learning seems to be the future.Then it came to me. Maybe it was a result of watching the latest episode of Dr. Who the night before, an episode called The Shakespeare Codes, that instructional designers need to learn to be Bards, to tell concrete

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