From the Editor's Desk: A 'Saw IV' Morning

Published: October 23, 2007, 8:02 am

Tags: cinematical, dane cook, good luck chuck, halloween2007, jessica alba, jigsaw, megan fox, saw iv, sawiv

Filed under: Horror, Lionsgate Films, Fandom, Movie Marketing, From the Editor's Desk Pictured Above: Cinematical's Erik Davis wakes up in Saw IV. Oh, how I lurve Lionsgate. Not long ago, I woke up to a package arriving at my door which contained a pair of girl's underwear promoting the film Good Luck Chuck. The underwear were cute, and my wife wears them when we role-play, pretending to be Dane Cook (that's me) and Jessica Alba (that's her). What? Why are you looking at me like that? Anyway, this morning a different kind of package arrived at my door; this time Lionsgate was pimping out a certain horror sequel opening in theaters this weekend. Unfortunately, it wasn't another pair of girl's underwear. Oh no, this time it was a large briefcase. As I removed the briefcase out of the ginormous box it came in, a million different scenarios ran through my head. Maybe they sent me Megan Fox? Could she fit in a briefcase? Perhaps? No, it wasn't Megan Fox. It was a nifty Saw IV package,

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