E-Commerce To See 30% Growth In 2007-08 Boosted By Classifieds, Paid Content, Downloads

Published: October 9, 2007, 2:13 am

E-commerce is set to grow at a 30 percent pace to touch Rs. 9,210 crores in 2007-08 from Rs. 7,080 crore in 2006-07 boosted by strength in the classifieds, subscription and downloads businesses, according to the latest Internet and Mobile Association of India (IAMAI) report. Of course, readers please remember that the IAMAI has every reason to paint a rosy picture about the e-commerce business considering its mandate is "to expand and enhance the online services sector." The online travel industry, which is growing from a larger base, is estimated to grow 27 percent to Rs. 7,000 crore from Rs. 5,500 crore. Online classifieds is seen expanding 52 percent to Rs. 820 crore from Rs. 540 crore, while paid content subscription is expected to rise 50 percent to Rs. 30 crore from Rs. 20 crore and digital downloads could also increase 50 percent to Rs. 255 crore from Rs. 170 crore. eTailing is estimated to jump 30 percent to Rs. 1,105 crore from Rs. 850 crore. While convenience and

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