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Title: The Seven New Powers of Book Design - Printing Press View count: 4729 Rating: 5.0 (5 ratings) Description: Watch one of the most remarkable transformations in the history of writing, as the Western world switched from a multi-sensory, holistic, visually stimulating way of consuming information, to an entirely black and white, dry, empirical method... Excerpts from the standing room only presentation delivered at the NSA Annual Convention in San Diego, July 10, 2007. Topics covered in this video series: gutenberg, gutenberg printing press, printing press, color and the brain, neuroscience of color, fonts, books and fonts, typography, book shape, book branding, book packaging, book packagers, book designers, book marketing, differentiation, viral book marketing, book Renaissance, publishing Renaissance, illuminated manuscripts, self-publishing, jeffrey gitomer, tom peters, nick bantock, louise hay, jon stewart, milton glaser, i love new york, john assaraf, photography, illustrated books bestseller bestsellers business Tags: book, design, speaking, books, renaissance, publishing, innovation, Author: stunningbooks |
