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Title: Radiohead | All I Need | Colman Rasic Carrasco View count: 6822 Rating: 5.0 (14 ratings) Description: Sydney agency colman rasic carrasco has just launched a music video for top UK band Radiohead. The single 'All I need', from Radiohead's critically acclaimed latest album 'In Rainbows', became a perfect fit for the idea behind the human trafficking message. This video clip for 'All I Need', the next track from Radiohead's critically acclaimed 'In Rainbows', was created to raise awareness of exploitation and human trafficking in developing countries. "It is exciting to work on a project that creates awareness for such a good cause with the backing of one of the world's most respected bands", says Dejan Rasic of colman rasic carrasco. The 'All I need' music video is a joint project for client MTV Exit Asia and Radiohead, which will see the clip released to a global audience of millions. "It's great to be able to put a worthwhile message into a format that can create it's own audience.", says Rebecca Carrasco from colman rasic carrasco. The music video, directed by Steve Rogers through Revolver in Sydney will run as of today on television, web and mobile networks. When asked what attracted him to the idea, Steve Rogers comments "It was interesting because I had not seen social commentary that was presented as a music promo before". Thom Yorke, Radiohead lead vocalist has personally pledged his support for the MTV Exit Foundation and comments "I'm touched that the music goes with that (idea)." Tags: colman, rasic, carrasco, radiohead, all, need, mtv, exit, Author: MarketingMagazine |
