TODAY | May 20, 2013
>> hundreds of movies and tv shows have been filmed on the islands making it one of hollywood 's hottest destinations. from classic tv to oscar nominated films.
>> you've got hawaiian blood. you're tied to this land.
>> reporter: hollywood can't seem to get enough of hawaii .
>> i think our local people are in love with hollywood and frankly, i think hollywood is in love with our local culture and our local people. dance, dance, dance
>> reporter: in 1961 elvis was here in hawaiian. gidget goes hawaii
>> reporter: "gidget goes hawaii ."
>> we're going to hawaii !
>> reporter: in the '70s "the brady bunch " and in the decades more tv followed like the channers from "full house."
>> ladies and gentlemen , let the vacation begin.
>> reporter: and the friends from bayside high on " saved by the bell ." some had "50 first dates" here.
>> you're my boyfriend, right.
>> what brought to you hawaii ?
>> reporter: others for a new beginning like in " forgetting sarah marshall ." for others like in "blue crush" it was all about the surfing.
>> ma hallow.
>> reporter: madmen" filmed in the hawaii location, a rich tv project with more on the horizon.
>> there are several major productions looking at hawaii right now and i think 2013 is going to shape up to be a banner year for us.
>> it really is a beautiful location. you can't go wrong, you make a movie or