TODAY | November 05, 2012
>> the presidency. some of the biggest names in entertainment joins forced here on nbc for the hurricane sandy coming together telethon. friday night's broadcast raised nearly $23 million for the american red cross storm relief effort. next's mike taibbi has more. i see the lights go out on broadway
>> reporter: it was partly a concert and mostly a telethon hosted by matt to benefit millions unable to watch it. most of the performers who came together in just four days of planning have homes or history themselves in the storm's impact zone , including new jersey's bruce springsteen and jon bon jovi . bon jovi visited his hometown just up the road from the boss and sang the she's theme. we've got each other that's a lot for love
>> reporter: for all the life-saving heroics in the immediate aftermath of sandy, the task of recovering for so many who lost so much will take time and money and a lot of both, the reason for the telethon.
>> and donate whatever amount you want. every cent counts, and we appreciate anything.
>> reporter: all of that is still needed along the vast and deadly path of an historic storm as sting sang on behalf of all of the telethon participants. i'm sending out an s.o.s.
>> reporter: using the many platforms now available, broadcast and cable, digital and radio, the one-hour telethon generated record donations.
>> god bless the new jersey shore .
>> reporter: an outpouring of support and goodwill the red cross called extraordinary and humbling. mike taibbi , nbc news.