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October 12th, 2016

How does social media influence your view of the election?

Political campaigns will spend an estimated $1.2 billion on digital ads this election cycle, and data on social media is helping tailor ads that will resonate with voters. Privacy experts say there are ways to safeguard your personal information, and Facebook says they have made it easier to adjust your preferences. NBC’s Jo Ling Kent reports for TODAY. (Red, White and You is brought to you by Amazon.)

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