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September 26th, 2016

Fitbits for fertility? Wearable apps aim to help couples conceive

Fitness trackers are more popular than ever, measuring sleep, steps, and even heart rate and calories. Now Silicon Valley is taking on another major task: helping women get pregnant. New devices and apps are able to track when a woman’s body has the best shot at making a baby. NBC’s Jo Ling Kent reports for TODAY on this whole new wrinkle for wearable technology.

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