Style

Striking Lane Bryant ad features plus-size model Precious Lee

We're swooning over this ad for plus-size retailer Lane Bryant, in which Precious Lee, a size-14 African American woman takes center stage.

"This body is made to be uncovered," reads the powerful ad, alongside a striking image of Lee in a white bikini.

RELATED: 'We're making history': Go behind the scenes of Ashley Graham's Sports Illustrated shoot

The best part? The ad is featured in the pages of Sports Illustrated's 2016 swimsuit issue — a bold move that comes on the heels of a few other similarly-motivated choices by the magazine. The 2016 issue has already made waves for its triple cover, featuring Hailey Clauson, plus-size model Ashley Graham and martial artist Ronda Rousey.

Other exciting choices include 56-year-old model Nicola Griffin, British Ghanaian model Philomena Kwao and plus-size model Robyn Lawley.

RELATED: Sports Illustrated releases 3 swimsuit covers: Ashley Graham, Ronda Rousey, Hailey Clauson

"We're making history," Graham told TODAY Monday. "And this issue is dedicated to all my curvy women out there."

TOP