rick-santorum

Rick Santorum now selling sweater vests for $100

Jan. 10, 2012 at 12:32 PM ET

Getty /
Republican presidential candidate Rick Santorum speaks to supporters with his wife Karen by his side at a Jan. 2 campaign rally.

Rick Santorum sure is milking his signature style. The GOP candidate, whose sweater vests garnered press attention and Twitter love last week, just announced that he will now sell official, 100 percent cotton "Rick Santorum for President" sweater vests on his website. (And yes, they’re made in the USA).

“Perfect for demonstrating solidarity with true conservatives, this vest is a great way to show your support for Rick,” the website reads. “Comes in grey.”

While chatting with CNN’s Erin Burnett, Santorum excitedly exclaimed "We're selling 'em now! We're selling them online! You can get them, I think, for... $100."

As for the hefty fee, the former Pennsylvania senator explained that a portion of the price will go to his campaign fund and (drumroll please) help support the second amendment — “the right to bare arms." Badum-bum!

Don’t want to spend the cash? You can still be part of the Santorum vest frenzy by following @FearRicksVest on Twitter or watching its own music video, delightfully titled “Sleeves Slow Me Down.”

Rina Raphael is a TODAY.com features editor who has been known to take style cues from Hillary Clinton.

More: Rick Santorum's secret weapon: Sweater vests?

Slideshow: How celebs set trends in signature style

How to succeed at work? Follow in Margaret Thatcher's footsteps

TOP