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Marilyn Monroe's dress from 'Happy Birthday Mr. President' is sold

If there's one thing that Marilyn Monroe is best known for (besides her movies, iconic look and numerous romances), it's an infamously tight, nude-colored dress.

Julien's Auctions is hosting a three day sale, which began on Thursday, featuring some of Monroe's most-prized belongings — and that includes the shimmering dress that Monroe wore to sing "Happy Birthday" to President John F. Kennedy at his 45th birthday celebration.

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Marilyn Monroe's iconic 'Happy Birthday' to JFK dress sells for $4.81 million

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Marilyn Monroe's iconic 'Happy Birthday' to JFK dress sells for $4.81 million

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AP

The famous dress went up for auction on the very first day and sold for $4.8 million.

The dress, which was designed exclusively for Monroe by designer Jean Louis, originally cost $12,000 in 1962. It then sold in 1999 for over $1.26 million.

Now, more than half a century later, it has sold for more than 400 times the original cost and nearly twice as much as the auction house estimated it would initially go for.

The flesh-colored, sheer dress features over 2,500 rhinestones. It was said to be so tight fitting at the time, that Monroe had to be sewn into it on the day of the celebration. But besides the stunning design, it was the fact that Monroe wore absolutely nothing underneath the gown that left a lasting memory.

Julien's Auctions via AP

The birthday celebration also marked one of Monroe's final public appearances before her death in August 1962, less than three months later.

AP

RELATED: Princess Diana's Versace gown is up for auction

The dress, which hasn't been publicly shown since 1999, is currently on display in Los Angeles before the lucky buyer takes it home.

While the iconic dress might be sold, but there are still plenty of items up for auction. Marilyn Monroe fans, now's your chance!

  • Slideshow Photos

    Rare look at Marilyn Monroe

  • Rare look at Marilyn Monroe

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    Classic beauty -

    Marilyn Monroe smiles for a photo signed to the son of her makeup artist, Allan "Whitey" Snyder. The autograph reads "To Ronnie/ Love & Kisses / and Oh your Dad! / Marilyn Monroe."

    Snyder was an established makeup artist when he first worked with Monroe on her 1946 screen test, and went on to become her on-screen and personal makeup artist.

    A collection of Snyder's memorabilia is part of a Hollywood Legends auction put on by Julien's Auctions on March 31 and April 1.

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  • Rare look at Marilyn Monroe

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    Pretty in pink -

    An unnamed, undated photo from the collection of Monroe's makeup artist, Allan "Whitey" Snyder.

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    Hat's off to her -

    Monroe poses on the Alberta, Canada, set of 1954's "River of No Return." The photo was taken by her makeup artist, Allan "Whitey" Snyder.

    Julien's Auctions / Julien's Auctions
  • Rare look at Marilyn Monroe

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    Life's a beach -

    An unnamed, undated photo from the collection of Monroe's makeup artist, Allan "Whitey" Snyder.

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  • Rare look at Marilyn Monroe

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    Open air -

    Monroe poses on the Alberta, Canada set of 1954's "River of No Return." The photo was taken by her makeup artist, Allan "Whitey" Snyder.

    Julien's Auctions / Julien's Auctions
  • Rare look at Marilyn Monroe

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    Slide rules -

    Two color transparency slides taken on the set of 1953's "Gentlemen Prefer Blondes."

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    Deep thoughts -

    Monroe in a photo on the set of her final film, 1962's "Something's Got to Give," which was never finished.

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  • Rare look at Marilyn Monroe

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    Sunshine smile -

    Monroe poses with co-star Robert Mitchum on the Alberta, Canada, set of 1954's "River of No Return."

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    Bearly there -

    Monroe poses with some Canadian bears on the set of 1954's "River of No Return."

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  • Rare look at Marilyn Monroe

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    Law abiding -

    Monroe poses with a Mountie (possibly just an actor) on the set of 1954's "River of No Return."

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  • Rare look at Marilyn Monroe

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    Smiling through pain -

    Monroe poses on the Alberta, Canada, set of "River of No Return." The actress was injured after slipping on a wet rock during filming, and had her ankle bound up.

    Julien's Auctions / Julien's Auctions
  • Rare look at Marilyn Monroe

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    Preferential treatment -

    Snyder applies makeup to Monroe on the set of 1953's "Gentlemen Prefer Blondes."

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  • Rare look at Marilyn Monroe

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    Sheer fabulousness -

    Snyder applies Monroe's makeup on the set of 1960's "Let's Make Love."

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    Exit lines -

    A Western Union telegram sent to Snyder by Monroe after she was fired from the film "Something's Got to Give" in 1962. The film was never finished and was her last work prior to her death on Aug. 5 that same year.

    Julien's Auctions / Julien's Auctions
  • Rare look at Marilyn Monroe

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    A little princess -

    A color slide taken on the set of "The Prince and the Showgirl" of Monroe in 1957, taken by Snyder. The making of this film was documented in 2010's "My Week with Marilyn."

    Julien's Auctions / Julien's Auctions
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    A thousand words -

    A collection of Monroe-related items comprising nine books about her life, 10 magazines featuring the actress, an LP record of the soundtrack of her 1960 film "Let's Make Love," a framed color photo of her and one Marilyn Monroe Limited Edition Commemorative Silver Trading Disc.

    Julien's Auctions / Julien's Auctions
  • Rare look at Marilyn Monroe

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    On her way -

    Monroe posing in a test photo taken by Snyder on the set of her final film, 1962's "Something's Got to Give," which was never finished.

    Julien's Auctions / Julien's Auctions
  • Rare look at Marilyn Monroe

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    My captain -

    Tony Randall signed this album and gifted it to Monroe from his 1958 musical, "Oh! Captain."

    Julien's Auctions / Julien's Auctions
  • Rare look at Marilyn Monroe

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    Setside setup -

    Snyder applies Monroe's makeup on the set of 1960's "Let's Make Love."

    Julien's Auctions / Julien's Auctions
  • Rare look at Marilyn Monroe

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    Business card -

    Monroe posing in a test photo taken by Snyder on the set of her final film, 1962's "Something's Got to Give."

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  • Rare look at Marilyn Monroe

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    Giving her all -

    Monroe poses in another wardrobe in a test photo on the set of "Something's Got to Give."

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  • Rare look at Marilyn Monroe

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    Under there -

    Monroe poses in undergarments in a test photo on the set of "Something's Got to Give."

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  • Rare look at Marilyn Monroe

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    Forever in blue jeans -

    Monroe poses in a denim ensemble in a test photo on the set of "Something's Got to Give."

    Julien's Auctions / Julien's Auctions
  • Rare look at Marilyn Monroe

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    Big smile -

    An unnamed, undated photo from the collection of makeup artist Allan "Whitey" Snyder.

    Julien's Auctions / Julien's Auctions
  • Rare look at Marilyn Monroe

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    Out in the cold -

    A color slide of Monroe, photographed on the set of 1956's "Bus Stop."

    Julien's Auctions / Julien's Auctions
  • Rare look at Marilyn Monroe

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    Close your eyes -

    A color slide of Monroe, photographed on the set of 1956's "Bus Stop."

    Julien's Auctions / Julien's Auctions
  • Rare look at Marilyn Monroe

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    Last requests -

    Snyder appears in a black and white photograph as one of Monroe's pallbearers, along with a letter from Westwood Memorial Park thanking him for his cosmetic work and for being that pallbearer. Behind the letter and photo is an article showing Snyder with Monroe.

    The actress requested that if anything ever happened to her that Snyder do her makeup for her funeral, too.

    Julien's Auctions / Julien's Auctions
  • Rare look at Marilyn Monroe

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    Taking a rest -

    A color slide of Monroe taken on the set of "The Prince and the Showgirl" in 1957.

    Julien's Auctions / Julien's Auctions

This article was originally published on Sept. 22, 2016 on TODAY.com.

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