plus-size

Is it problematic to label larger girls' clothing 'plus-size'?

Sep. 3, 2012 at 10:19 AM ET

With more and more clothing lines dedicated to larger-size children, parents wonder if labeling clothes "plus-size" for girls as young as 3 years old helps or hinders their self-esteem.

According to TODAY consumer correspondent Janice Lieberman, many parents appreciate that there are more choices available, but some wonder if calling young girls' sizes ‘plus’ is the best choice of words. 

 

Sears has recently launched their “Pretty Plus” line for girls 7 to 10 years old, which mirrors the standard size line. According to Sears, "Pretty Plus" was successful overnight and there are plans for expansion. The Gap, Old Navy and The Children’s Place have also picked up on the trend, offering roomier clothes for girls ages 3 and up.

“A child being able to have the same clothes that everyone else their age is wearing is a great thing," said fashion expert Jene Luciani, whose 2-year-old daughter is taller than average. "However, you’re attaching a label to it like ‘plus-size’ and this child is seeing that from an early age. Will they feel like they’re still different from everyone else?”

Morgan Joseph, 11, who was on TODAY with her mother Sharon, said she has struggled to find clothes for much of her life. At 5 foot 11 inches already, she told TODAY's Natalie Morales she didn't appreciate being called plus-size. "I don't really enjoy the word 'plus,'" she said. "I'd rather they just put numbers like they do for other kids."

Tell us, do you think calling kids "plus size" has a negative connotation? 

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