Sep. 26, 2012 at 10:19 AM ET
Shopping for new beauty products is fun, but drying out your bank account isn’t, so we rounded up the hottest new fall products for $25 and under. With price tags this slim, you can afford to stock up!Mascara
In need of a hero? Consider these mascaras to be the "Fantastic Four" of eye makeup. We’re loving the lengthening and volumizing effects created by Revlon Colorstay Overtime ($8; drugstore.com), Buxom Sculpted Lash ($19; sephora.com), Clinique’s High Impact Extreme Volume ($20; clinique.com) and Laura Mercier Faux Lash ($22; lauramercier.com). Their long-lasting formulas keep them from running or getting clumpy.Eyeliner
These inky black liners create flawless cat eyes or subtle definition in just one swipe. Too Faced’s innovative three-prong applicator ($22; toofaced.com) allows you to target the tricky spaces between your lashes, and Essence's Superfine Eyeliner Pen ($3; ulta.com) glides on so smoothly, it’s almost pro-quality. We also like Clarins's Kohl Eye Pencil ($23; clarinsusa.com), a true sable that can be blended out for an easy smoky eye.
Play with high-fashion colors like Elizabeth Arden’s amethyst ($19; elizabetharden.com), Clarins’s inky asphalt ($20; clarinsusa.com), and Tarte’s amped-up neutrals ($22; tartecosmetics.com), minus the couture price tag.
Lashes and brows
Nothing commands attention like a strong brow and lush lashes. Swipe on Make Up For Ever’s Aqua Brow ($20; sephora.com) to enhance your arches, then give lashes a flattering bend with YBF’s Crystal Jeweled Eyelash Curler ($12; ulta.com). Plus, thanks to Sephora’s Bulls Eye Lash Applicator ($12; sephora.com), full-on falsies like Ardell’s Fashion Lashes Strip ($4; target.com) are even easier to put on.Lipstick
Gone are the days of mismatched lipstick and liner — the all-in-one Poppy King for Boots Lip Pencils ($11.50 each; shopbootsusa.com) define and fill in lips with a smooth cream formula, and we love the trendy shades of L’Oreal’s Colour Riche Lipsticks ($10 each; lorealparisusa.com).Cheeks
Sweep the soft pink or deep berry onto the apples of your cheeks to create a natural flush, then use the tawny brown as a contour ($20 each; maccosmetics.com starting in late August).Beauty tools
Between Cynthia Rowley's patterned tweezers ($25; sephora.com), Sephora's ribbon hair ties ($8; sephora.com) and Sonia Kashuk's plaid brush set ($14; target.com starting in September), your primping routine just got a lot more chic.
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