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At 85, Bergdorf personal shopper is a style star

Aug. 21, 2013 at 11:38 AM ET

Betty Halbreich, 85, is a personal shopper at Bergdorf Goodman's who has shopped for celebrities like Meryl Streep and Cher.
TODAY
Betty Halbreich, 85, is a personal shopper at Bergdorf Goodman who has shopped for celebrities like Meryl Streep and Cher.

Meet Betty Halbreich — at 85 years old, she’s made an illustrious career for herself as a respected personal shopper, choosing the right clothes for the many women who walk through luxury department store Bergdorf Goodman in New York City. TODAY’s Natalie Morales caught up with the senior fashionista to discuss her successful livelihood — which includes clients such as Hollywood stars Sarah Jessica Parker and Meryl Streep — and how she views her stylish position.

"My job, I guess, is taking care of people," Halbreich told Natalie. "I've often been called a clothes therapist."

Her talent lies not only in selecting suitable outfits, but being able to instantly read a woman's size and needs.

"That is the one thing I do pride myself on, knowing your size the minute you walk in. It's like a man sizing up a beautiful women," she said. "It's very similar."

Interestingly, Halbreich doesn't depend on fashion magazines or keep track of trends. In fact, she's never even worn jeans. Instead, she relies on classics that can extend beyond current fads.

"I believe in longevity in dressing," she said of her preferred style. "I like to treat clothes like paintings sometimes. As they grow older, sometimes they grow better." 

In addition to roaming the expensive racks of Bergdorf, Halbreich boasts various other projects, including teaming up with “Girls” creator Lena Dunham to develop a new series. Check out her inspiring interview:

Video: At Bergdorf Goodman, one of New York’s most iconic fashion stores, 85-year-old personal shopper Betty Halbreich has shopped for celebrities like Meryl Streep and Cher. Now she is working on a new show with “Girls” creator Lena Dunham. TODAY’s Natalie Morales reports.


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