Gift Guide

The goop gift guide is crazy (but kind of cool)

Gwyneth Paltrow’s lifestyle website, goop, has done it again — prompting water cooler conversations about its unusual (and generally unrealistic) content, this time with its annual gift guide.

The site is unapologetic about its luxurious and expensive recommendations, but also acknowledges that its selections aren’t for everyone. This year’s gift guide is a roundup of mostly outrageous and over-the-top gifts that we'd never buy ... but secretly love to ogle. And just when you think it can’t get any crazier, Paltrow goes ahead and throws in a few down-to-earth recommendations we actually adore. Here's a look at some of the items (both wacky and wonderful) that we can't stop talking about.

Insanely extravagant

Goop’s gift guide overview starts out by saying, “Whether you want to spend $8 or $8,000, we’ve rounded up some of the most stunning and appealing gift options around.” Personally, $8 is closer to our budget, but goop outdoes itself by finding plenty of presents that feel ridiculously fancy and pricey for what they are, including:

match1995.com

Toothbrush cup ($145)

Justoneeye.com

Rings (ranging in price from $1,760 - $7,400)

thefutureperfect.com

Heated lounge chair ($7,900)

bamfordwatchdepartment.com

Custom Rolex ($14,968)

sennheiser.com

Sennheiser Orpheus Headphones ($55,000)

hockdesign.com

18K Dumbbells ($125,000)

Too zany

Aside from super expensive options, goop also includes some gifts that seriously make you go, “hmm.” From the gold standard of toilet paper, to a toothpaste squeezer, there’s definitely something for everyone (or more like, some things for no one we know). To be fair, goop calls out the absurdity of certain objects in a section aptly titled “Ridiculous and Awesome Gifts,” and the site also seems to have a sense of humor about its own silliness (hello, "consciously uncoupled" key chain!). Here are a few of the wackiest products featured:

variouskeytags.com

Consciously uncoupled key ring ($15)

Wallpaper.com

Toothpaste Squeezer ($244)

bazzininuts.com

Bag of pistachio nuts ($45)

josephs-toiletries.com

The Standard for Josephier Toiletries ($956)

Justoneeye.com

Gilded playing cards ($2,300)

Right idea

While some of goop’s ideas may be crazy (see: fancy toilet paper above), we have to admit there are a few we really like. In particular, sections catering to the office Secret Santa (all under $50) and the "wanderer" have a number of gifts we’d happily scoop up for others or ourselves. These down-to-earth trinkets are truly what gift giving is all about — small indulgences that surprise or delight. We’re adding these to our own gift list:

Zara.com

Zara PomPom hat ($16)

Stfrank.com

Rwanda peace coasters ($38)

halostudiogifts.com

Custom leather luggage tags ($68)

skymall.com

Heated stadium seat cushion ($70)

graphicimage.com

Jewelry roll ($78)

What do you think of the goop gift guide? See the full list here.

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