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Hoda's hair wins big at the Univ. of Tennessee sign contest

When Kathie Lee and Hoda hit the University of Tennessee Monday, the Vols turned in droves."I've never experienced such school spirit in my life," marveled Kathie Lee.The plaza got some fierce competition from "The Hill" area of the U of T campus, where the crowd was decked out in team colors and toting KLG&H-themed signs...which were so good, they merited a contest, to be judged by the ladies the
TODAY
TODAY

When Kathie Lee and Hoda hit the University of Tennessee Monday, the Vols turned in droves.

"I've never experienced such school spirit in my life," marveled Kathie Lee.

The plaza got some fierce competition from "The Hill" area of the U of T campus, where the crowd was decked out in team colors and toting KLG&H-themed signs...which were so good, they merited a contest, to be judged by the ladies themselves.

TODAY
TODAY
TODAY

The competition was fierce — wine was a big theme, oddly enough. But the big winner? A variation of The Hoda Hair Photo, complete with Tennessee orange-and-white pompoms as tresses. KLG picked it, against poor Hoda's protests. (She pronounced it "horrible.")

The prize? A pile of Kathie Lee CDs…and a hundred bucks.

Julieanne Smolinski is a TODAY.com contributor and Hoda Hair Photo archivist.

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