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Cool clicks: Navigating the best online fashion

Cultivate your personal style and amp up your wardrobe — in an instant. What makes shopping the Web so impressive is you can get items from around the world, without leaving the comfort of home. No matter where you live, access the coolest brands from Detroit to Denmark! InStyle deputy managing editorLisa Arbetterpresents fantastic fall fashion:

How to shop onlineThough there is no surefire strategy to find the best fit when shopping online, but there are helpful tips InStyle recommends, including:

  • Use all the fitting information on the site
  • Shop sites that allow for customer feedback
  • Stick to brands you are familiar with
  • Buy two sizes and return one (only economical if returns are free)

Work
Ann Taylor’s entire collection has been updated with a fresh new look. Their site now caters to petites with a wide selection available for smaller frames and many of their looks can take you from the work day into the night. For example, a metallic tweed pencil skirt is a classic must-have piece that can look just as good in the office as at a cocktail party. 

Piperlime has become a one-stop online shop that handpicks the best shoes, handbags, apparel and jewelry of the season from the most coveted brands. Avelle.com is where the fabulous designer bags hail from. Made famous in "Sex and the City," and formerly known as Bag, Borrow or Steal, it features designer and couture handbags, jewelry, sunglasses and watches to be borrowed on an as-needed time frame, weekly, monthly, or simply for special events. 

Silk Sunray Pleat Floral Top, $90; anntaylor.com
Silk/Cashmere/Wool Ruffle Cardigan, $95; anntaylor.com
Metallic Tweed Pencil Skirt, $118; anntaylor.com
Me Too Locket 14 Suede Pumps, $99; piperlime.com
Chanel Patent Quilted Bag, available to rent at avelle.com

Athletic
Once you see yourself in Lululemon’s flattering long-lasting yoga and running clothes, you’ll be converted. These items are not only workout appropriate, but also chic enough to wear beyond the yoga studio. And Zappos.com, known for their infinite shoe selection, now offers fashionable clothing as well.

Ariel Tank, $52; lululemon.com
Stride Jacket, $108; lululemon.com
Roxy Athletix Rules Capri, $52; zappos.com
Nike Zoom Quick Sister and Sneakers, $78; zappos.com
Nike Heritage Print Club '09 Bag, $79; zappos.com

Casual L.A. style
A good fashion boutique is well-edited and offers something you can’t get anywhere else, which is exactly what Ronherman.com does. It's filled with tons of exclusive items and designer lines, that are usually hard to find online. 

Etsy.com is the world’s most vibrant handmade marketplace, offering millions of unique items from sellers in more than 150 countries. Shoppers are connected with independent creators and designers to find inspiring handmade goods.

Tissue T-shirt, $55; ronherman.com
S.W.O.R.D. leather jacket,  ronherman.com
Handmade vintage handbag by Simone Camille, ronherman.com
Dior Sunglasses, available to rent at avelle.com
Butterfly necklace, Mo and Mo at etsy.com
Turquoise Ring, Autumn Equinox at etsy.com
Wanted Stirrup Boots, $80; piperlime.com

Vintage '80s
Focusing on '80s style, which is back in a huge way, shopnastygal.com takes an innovative approach: Alongside clothing truly from that memorable decade, they offer a great new grouping inspired by the era.

Accessorize with pieces from Farfetch.com to shop the best boutiques in Paris, London, Florence and other hip European cities — all in the same place. Extending your reach overseas means discovering cool new brands and being able to get your hands on styles from more familiar names that have sold out here.

Vintage Sequin Shirt, $68; shopnastygal.com
Blank Denim Jeans, $78; piperlime.com
Chanel Small Tote, available to rent at avelle.com
Alexis Bittar Gold Cocktail Ring, available to rent at avelle.com
Jeffrey Campbell Palace Bootie, oaknyc.com
Gold Metal and Black Bead Bracelets, Feathers Boutique, London, available at farfetch.com

NYC chic
The clothes are edgy but not bafflingly so; Oaknyc.com and Pixiemarket.com help anyone outside of NYC achieve a very chic and easy palette of black and gray. Oaknyc.com offers coveted shoes, must-haves for each season. Pixiemarket.com is for you if you’re into having pieces that no one else has including unique dresses, shoes and accessories with plenty under $100.

Phamous Marble Blazer, piximarket.com
Style Stalker Grey and Black Mesh Dress, pixiemarket.com
OAK  Oxford Heels, oaknyc.com
Michael Kors Neon Clutch, available to rent at avelle.com
Purple Beaded Statement Necklace, $59; Ezra Exclusive at etsy.com

For more information, check out InStyle’s latest issue or go to http://www.instyle.com/.

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