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Baltimore business gets a Main Street Makeover

In Baltimore, one small-business owner uses his corner store to help his community. Branding expert and “Buyology” author Martin Lindstrom talks to TODAY’s Erica Hill how this business can turn itself around.
By TODAY

In Baltimore, one small-business owner uses his corner store to help his community. Branding expert and “Buyology” author Martin Lindstrom talks to TODAY’s Erica Hill how this business can turn itself around.