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Malls use digital apps to compete on Black Friday

Malls across the nation are going digital, releasing new apps that will help shoppers make the most of Black Friday sales. The move comes as more consumers prefer the ease of shopping online. NBC’s Kerry Sanders reports.

Malls across the nation are going digital, releasing new apps that will help shoppers make the most of Black Friday sales. The move comes as more consumers prefer the ease of shopping online. NBC’s Kerry Sanders reports.