1. Headline
  1. Headline
By
updated 12/24/2012 2:48:11 PM ET 2012-12-24T19:48:11

Behance, the New York City-based startup that developed a new platform for creative people and teams to share their work, has been acquired by Adobe. The San Jose, Calif.-based software giant is known for its suite of tools for creators, including Photoshop, Indesign and Illustrator.

  1. More from TODAY.com
    1. Joan Lunden: 10 things I wish I knew before I was diagnosed with breast cancer

      Doctors found two tumors in my right breast, both triple negative breast cancer, which means it’s more aggressive and fast...

    2. Derek Jeter dismisses 'most eligible bachelor' title: 'No, no, no'
    3. Don't sweat it! 5 ways to make sweatpants stylish (even at work)
    4. Jimmy Fallon and Tyler Perry face off in drone race
    5. Blake Shelton can’t see ‘how people perform without drinking alcohol’

Though terms of the deal weren't officially disclosed, news reports pegged the sale price at about $150 million.

Related: Website Creates Author Community for the Self-Published

Behance was founded in 2006 by Scott Belsky and Matias Corea, a graphic designer. The idea was to give creative individuals the ability to share their designs and projects with the world -- for free and on their own terms. The Behance Network allows users to share their multimedia projects with others in Behance's network, including sites like LinkedIn. With the "ProSite" tool, users can create a portfolio website essentially from scratch, for only about $11 per month.

In all, Behance says it has hosted more than 2.3 million public projects from about 170 countries. Those projects have generated some 33.6 million "appreciations" -- the equivalent of a "like" on Facebook.

Related: How to Be Profitable From Month One

Co-founder Belsky -- who helped manage a leadership development initiative at investment banking firm Goldman, Sachs & Co. before launching Behance -- sat down with Entrepreneur last year for a video interview. From that conversation, here are Belsky's tips for starting an innovative business:

1. Share ideas liberally. Don't keep all the details of your startup idea secret until they're ready to be "shared with the world," Belsky said. The benefits of getting feedback on your plans and ideas always "outweigh the costs."

2. Iterate rapidly. Being innovative means coming up with wild new ideas. But sometimes those ideas aren't always brilliant. When you have an idea, work hard and fast to make it even better.

3. Be willing to fail. Innovation is about taking risks, Belsky said, and having "a tolerance and a willingness to fail" before you succeed.
 

 

Copyright © 2013 Entrepreneur.com, Inc.

Discuss:

Discussion comments

,

Most active discussions

  1. votes comments
  2. votes comments
  3. votes comments
  4. votes comments

More on TODAY.com

  1. Joan Lunden: 10 things I wish I knew before I was diagnosed with breast cancer

    From the moment you hear the words ‘You have breast cancer,’ it’s almost like you’re shot out of a cannon. Here are 10 things I wish I knew before I was diagnosed.

    10/1/2014 10:52:45 AM +00:00 2014-10-01T10:52:45
  2. Want to help? A guide to breast cancer charities

    In the United States an estimated 296,000 women and 2,240 men will be diagnosed with breast cancer this year and almost 40,000 women and 410 men will die of the disease. That's one death every 14 minutes, according to the National Breast Cancer Coalition.

    10/1/2014 10:45:11 AM +00:00 2014-10-01T10:45:11
  3. Samantha Okazaki / TODAY
  1. Texas Ebola patient had contact with kids

    Texas Gov. Rick Perry said in a press conference on Wednesday that “some school-age children” had been identified as having contact with the man diagnosed with the first case of Ebola in the United States. 

    10/1/2014 5:37:52 PM +00:00 2014-10-01T17:37:52
Exclusive
  1. TODAY

    Derek Jeter dismisses 'most eligible bachelor' title: 'No, no, no'

    10/1/2014 11:43:39 AM +00:00 2014-10-01T11:43:39
  1. Getty Images file

    Duchess Kate pulls out of charity event due to morning sickness

    10/1/2014 1:20:02 PM +00:00 2014-10-01T13:20:02
  1. TODAY

    Al, Jay Leno kick off USO comedy tour in Afghanistan

    10/1/2014 11:00:13 AM +00:00 2014-10-01T11:00:13