1. Headline
  1. Headline
Image: Marilyn Monroe
Matty Zimmerman  /  AP
Marilyn Monroe poses over the updraft of a New York subway grating while in character for the filming of "The Seven Year Itch" in Manhattan on Sept. 9, 1954. The dress sold for more than $4.6 million.
By
updated 6/19/2011 6:09:53 PM ET 2011-06-19T22:09:53

The pleated ivory dress that blew around Marilyn Monroe in an iconic scene from "The Seven Year Itch" sold for $4.6 million at a weekend auction of Hollywood costumes — far exceeding its estimate.

The so-called "subway" dress is perhaps the most recognizable in movie history. In Billy Wilder's 1955 movie, a passing train sent a draft through a grate as Monroe giddily stood above it proclaiming, "Isn't it delicious?"

The auction house, Profiles in History, will get a $1 million commission, bringing the price of the dress to $5.6 million.

The William Travilla design was estimated to sell for between $1 million and $2 million, the crown jewel at a 12-hour auction of nearly 600 costumes and pieces of memorabilia being sold by actress Debbie Reynolds in Beverly Hills on Saturday.

Monroe's red-sequined dress from "Gentlemen Prefer Blondes" went for $1.2 million. Its pre-sale estimate was $200,000 to $300,000. Audrey Hepburn's Ascot dress from "My Fair Lady," carrying the same estimate, sold for $3.7 million.

The collection featured costumes worn by other Hollywood stars, from Grace Kelly, Natalie Wood and Elizabeth Taylor to Madonna and Mike Myers.

Reynolds, 79, began amassing the impressive collection when she was a young actress under contract at MGM. When the studio auctioned off everything except its real estate in 1970, she turned a pastime into what she called an "obsession."

But her dream of displaying her beloved costumes in a museum was dashed when a Tennessee project went bankrupt in 2006, and she was forced to sell them to pay back creditors. "Now everyone has the opportunity to own them," Reynolds said.

Other costumes sold by auction house Profiles in History included:

- Judy Garland's blue cotton dress used in test shots for "The Wizard of Oz," $910,000 (estimate: $60,000-$80,000)

- Kelly's rose crepe outfit from "To Catch a Thief," $450,000 (estimate: $30,000-$50,000);

  1. More Entertainment stories
    1. Autistic ballerina dances her way into hearts

      In a popular YouTube video, the beaming little ballerina dances an entire four-minute routine seemingly perfectly, matchin...

    2. Every on-screen drink in 'Mad Men' in 5 minutes
    3. See the 'Dancing' stars' most memorable moves
    4. Emmy's biggest snubs? Cranston, Hamm, more
    5. 'Toy Story' toys burn up in prank on mom

- Marlon Brando's elaborate coronation costume from "Napoleon Bonaparte," $60,000 (estimate: $60,000-$80,000);

- Claude Rains' ivory military suit from "Casablanca," $55,000 (estimate: $12,000-$15,000);

- Taylor's brown period dress from "Raintree County," $10,000 (estimate: $10,000-$15,000);

- Madonna's black evening gown and shoes from "Evita," $22,500 (estimate: $4,000-$6,000);

- Myers' swinging '60s blood-orange outfit from "Austin Powers: The Spy Who Shagged Me," $11,000 (estimate: $6,000-$8,000).

- Wood's real-life high-school graduation dress, $4,250 (estimate: $2,000-$3,000).

Copyright 2012 Thomson Reuters. Click for restrictions.

Advertisement

More on TODAY.com

None
  1. ‘City looks like a debris field’ after deadly Oklahoma tornado

    Rescue efforts continue after a monster tornado roared through the Oklahoma City suburbs Monday, pulverizing blocks and leading to several fatalities.

    5/21/2013 5:31:41 AM +00:00 2013-05-21T05:31:41
  2. video Roker: Damage resembles Joplin              
  3. video Time-lapse: Tornado's path of destruction
  4. Sue Ogrocki / AP
None
  1. Sue Ogrocki / AP

    Fire chief: ‘Confirmed casualties’ at Okla. school

    5/21/2013 1:23:37 AM +00:00 2013-05-21T01:23:37
None
  1. Bryan Terry / THE OKLAHOMAN

    How to help Oklahoma tornado victims

    5/21/2013 1:14:28 AM +00:00 2013-05-21T01:14:28
None
  1. Michael Ochs Archives / Getty Images

    Ray Manzarek of The Doors dies at 74

    5/20/2013 10:01:28 PM +00:00 2013-05-20T22:01:28