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A whopping 97 percent of women admitted to having at least one “I hate my body” moment each day, according to a new Glamour survey.
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updated 2/21/2011 3:19:50 PM ET 2011-02-21T20:19:50

Read these words: “You are a fat, worthless pig.” “You’re too thin. No man is ever going to want you.” “Ugly. Big. Gross.” Horrifying comments on some awful website? The rant of an abusive, controlling boyfriend? No; shockingly, these are the actual words young women are saying to themselves on any typical day.

For some, such thoughts are fleeting, but for others, this dialogue plays on a constant, punishing loop, according to a new exclusive Glamour survey of more than 300 women of all sizes. Our research found that, on average, women have 13 negative body thoughts daily—nearly one for every waking hour. And a disturbing number of women confess to having 35, 50 or even 100 hateful thoughts about their own shapes each day.

Our experiment went like this:
We challenged young women across the country to note every negative or anxious thought they had about their bodies over the course of one full day. The results shocked us: A whopping 97 percent admitted to having at least one “I hate my body” moment.

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"That is a lot, yet I’m not totally surprised,” says Ann Kearney-Cooke, Ph.D., a Cincinnati psychologist who specializes in body image and helped Glamour design the survey. “It’s become such an accepted norm to put yourself down that if someone says she likes her body, she’s the odd woman out. I was in a group discussion recently, and when one woman said, ‘I actually feel OK about the way I look,’ another woman scrunched up her face and said, ‘I have never in my whole life heard anyone say that—and I’m not sure I even believe you.’ That’s how pervasive this negative body talk is. It’s actually more acceptable to insult your body than to praise it.”

And we seem to be well aware of how hard we are on ourselves. Nearly 63 percent of Glamour’s survey respondents said they had roughly the same number of negative thoughts as they expected. But few realized how venomous those thoughts were until they were down on paper. So how has this become OK?

Our unattainable cultural beauty ideals, our celebrity worship—those all play a part, says Kearney-Cooke. But another big reason is that we’ve actually trained ourselves to be this way. “Neuroscience has shown that whatever you focus on shapes your brain. If you’re constantly thinking negative thoughts about your body, that neural pathway becomes stronger—and those thoughts become habitual,” she explains. “Imagine a concert pianist. Her brain would have stronger neural pathways that support musicality and dexterity than someone who hadn’t spent her life practicing.”

Story: Stop the snark! How to combat negative thoughts
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Our “training” begins early. In a University of Central Florida study of three- to six-year-old girls, nearly half were already worried about being fat—and roughly a third said they wanted to change something about their body. “There are only so many times you can be hit with the message that your body isn’t ‘right’—whether you see it on TV, hear it from your mom or just feel it in the ether—before you internalize it and start beating yourself up for not being as perfect as you ‘should’ be,” says Nichole Wood—Barcalow, Ph.D., a psychologist at the Laureate Eating Disorders Program in Tulsa, Oklahoma. As Maureen Dorsett, 28, of Washington, D.C., who counted 11 negative thoughts the day she did our experiment, puts it: “I always saw my negative thoughts as a way of improving myself—of calling attention to what I need to work on. If a guy said to me, ‘Wow, your belly looks flabby today,’ that would be really offensive. Somehow, these thoughts never seemed as degrading coming from my own mind. Maybe I had just gotten so used to having them.”

To make matters worse, negative talk has become part of the way women bond. “Friends getting together and tearing themselves down is such a common thing that it’s hard to avoid,” says Kearney-Cooke. The chatter happens on Facebook and among coworkers, and is broadcast with surprising viciousness on shows like Real Housewives and Bridalplasty (on which one perfectly cute contestant declared, “I want this butt face fixed!”). And all that public bashing makes the internal insult-athon seem normal. As one woman told us, “When others make comments about their bodies, it makes me think about mine more.”

Hmm. If our brains are virtually wired this way—and outside cultural forces aren’t helping—how can we stop the self-hate? We were determined to find out.

Why your body may not be the problem
When Glamour analyzed the data to look for a cause of these ruthless thoughts, a fascinating trend emerged: Respondents who were unsatisfied with their career or relationship tended to report more negative body thoughts than women who were content in those areas. What’s more, feeling uncomfortable emotions of any sort—stress, loneliness, even boredom—made many women start berating their looks. “If we’re having a bad day, we often take those negative emotions out on our body, rather than directing them at what’s really troubling us, like our boss or boyfriend,” says Wood-Barcalow. In fact—and this part’s important—whether you’re unhappy in general is a much larger factor in how you feel about your body than what your body actually looks like. In our survey, thin and average-weight women were just as likely to insult themselves as overweight ones. As Wood-Barcalow recites to her patients: “It’s all about your body—and absolutely nothing about your body.”

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Consider: “Let’s say you’re in a meeting and you suddenly think, Ew, my arms are huge,” says Kearney-Cooke. “Well, you’ve had those same arms all day. Why are you suddenly feeling bad about them now? Maybe it’s because you don’t think your professional ideas are being valued or you’re not fulfilled in your job. Instead of focusing on the real issue, all you can think of is hating your arms. And it becomes a vicious cycle: All the push-ups in the world won’t make you feel better, because your arms weren’t the problem to begin with.”

Silencing your inner "Mean Girl"
So how can you muzzle that insulting internal voice and get on with your life? “I’m way too hard on myself, but I don’t know how to lessen my negative thoughts,” admits Rebecca Illson, 25, of Birmingham, Michigan, who counted 50 of them over the course of the day. And that age-old advice to “love your body” is—let’s be honest—trite and unhelpful. “It’s not about achieving a ‘perfect’ body image. That’s not realistic,” says Wood-Barcalow. “Even the most confident women have doubts. But they’ve learned to combat those thoughts rather than allow them to take over.”

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It’s worth it for not just the mental peace but your physical health as well. Research at the University of British Columbia, Vancouver, suggests that women who obsess over their body and diet have chronically elevated levels of the stress hormone cortisol (even when their life is not otherwise stressed)—and, as a result, may suffer from elevated

Copyright © 2012 CondéNet. All rights reserved.

Video: Ladies, stop hating and start loving your body!

  1. Transcript of: Ladies, stop hating and start loving your body!

    MEREDITH VIEIRA, co-host: We are back at 8:35. This morning on TODAY'S WOMAN , body image . Ninety-seven percent of women surveyed by Glamour magazine admit having at least one 'I hate my body' moment daily. And on average, women have 13 negative body thoughts daily. So what can you do to quiet those thoughts? Cindi Leive is Glamour 's editor-in-chief and TODAY's women 's lifestyle contributor. Ann Kearney-Cooke is a psychologist who contributed to the article featured in the magazine. Good morning to you both.

    Ms. CINDI LEIVE: Good morning, Meredith .

    Dr. ANN KEARNEY-COOKE (Psychologist): Good morning.

    VIEIRA: I found this really shocking and disturbing. When you think on average 13 'I hate my body' moments a day?

    Ms. LEIVE: Yeah. Yeah, the...

    VIEIRA: And there are some that are much more than that, some women have much more than that.

    Ms. LEIVE: Yeah, and some -- exactly -- some women told us that they had 24, 50, even 100 thoughts. But even 13, I mean that's almost one for every waking hour. That's pretty rough. And the thing that really struck me when I started looking at the comments themselves is that they are brutal, I mean this isn't just your garden variety 'does my butt look fat in this' kind of stuff...

    VIEIRA: Right.

    Ms. LEIVE: ...this is really putting yourself down, you know, 'you terrible fat person, no man will ever want to be with you , look at that flab, you'll never get what you want in life.' And what you really think is that if a man talked this way to a woman, it would be considered relationship abuse, but it's somehow become acceptable for us to talk this way with this kind of venom to ourselves.

    VIEIRA: About ourselves. And, Doctor, and you found that thin and average weight women are as likely to do this as women who are overweight. And what does that say to you?

    Dr. KEARNEY-COOKE: Well, sometimes what happens is our body becomes a screen in which we project negative feelings about ourselves. So let's say that I'm in a meeting at work and I don't feel like I'm being taken seriously and all of a sudden I say, 'Oh, my gosh, I've gained a lot of weight, I got to lose weight ,' and so you then say, 'I'm going to go to the gym' and blah, blah, blah, but the thing that happens with that is that you go to the gym, you work on your body, but you're not working with the real issue, which is 'my ideas aren't being taken seriously at work.' So sometimes we project on to our body negative feelings we have about ourself, our work, our relationships.

    VIEIRA: Yeah, because, I mean, we've been so free to point the finger at the fashion industry or media, whatever, but it's not always that that is making us feel bad about ourselves. As you said, being unhappy in your relationship, your work, can do it as well.

    Dr. KEARNEY-COOKE: Mm-hmm.

    Ms. LEIVE: I think it's also become acceptable for women to bond this way.

    Dr. KEARNEY-COOKE: Mm-hmm.

    Ms. LEIVE: I mean, this is just what women talk about when they get together the way men talk about sports. And, you know, that can be incredibly harmful and it becomes this constant sort of mean girl monologue of 'I'm so fat.' 'No, you're not. I'm so fat.' And, you know...

    VIEIRA: So have we trained ourselves in a way to think this way?

    Dr. KEARNEY-COOKE: Right. Well, you know, whatever you focus on shapes your brain, and when you're always focusing on the negative about yourself , you feel bad about yourself . You know, there's a saying, 'neurons that fire together wire together,' meaning if you keep thinking these thoughts over and over, you end up creating strong neuropathways in your -- in your brain and it becomes very easy to talk negative about yourself .

    VIEIRA: And do you see it developing very early on?

    Ms. LEIVE: Yes.

    VIEIRA: Yeah.

    Ms. LEIVE: I mean, studies are now showing that girls as young as -- between the ages of three and six are thinking negatively about their bodies, which is new, and it's another reason that -- I think as adult women it's really important that we hear ourselves thinking this way because certainly if you have a child you don't want to be talking that way around your daughter.

    VIEIRA: Absolutely not. And you've come up with some tips to improve self-image. The first one is to ask yourself , 'Is this really about my body?' Something, Dr. Ann , you referred to.

    Ms. LEIVE: Yeah.

    Dr. KEARNEY-COOKE: Right. What I have patients do often is write down when they have a negative thought, what situation are they in...

    VIEIRA: At that moment.

    Dr. KEARNEY-COOKE: ...and is that distracting you from something? So if you are not feeling good about your relationship, you're walking down the street coming home and you're going to see your spouse and you all of a sudden say, 'Oh, my God, my thighs are huge,' well, you've had the same thighs all day long, but the fact that you're focusing on that now may have more to do with you're going to go see your spouse and things aren't going well.

    VIEIRA: The anxiety that comes with that.

    Ms. LEIVE: Yeah.

    VIEIRA: The next tip is to exercise.

    Ms. LEIVE: Yeah.

    VIEIRA: There's a direct link between exercise and...

    Ms. LEIVE: Absolutely. And in our study, the women who exercised were much less likely to have that mean girl loop running in their head all day. And it's not because they exercised, thus they were at healthier weights and looked traditionally better, it's because the endorphins that are released when you exercise actually...

    VIEIRA: Make you feel better .

    Ms. LEIVE: ...just make you feel better , gives you a sense of power over your life.

    VIEIRA: Another suggestion, which to me -- I mean it seems too obvious, but you say literally say 'stop'...

    Ms. LEIVE: Right.

    VIEIRA: ...when you begin to criticize yourself .

    Dr. KEARNEY-COOKE: Yeah. When you start to have negative thoughts about your body, think of a stop sign and say 'stop' and refocus, because again, neurons that fire together wire together, and if you keep these thoughts going you strengthen and you shape your brain in a way that it's very easy to just think negative about your body and self.

    VIEIRA: And also, reminding women that obsessing your body isn't going to change your body.

    Ms. LEIVE: Yeah. Because a lot of women in our study said, you know, they didn't realize that they were thinking all these insulting things about their bodies until they kept the diary. And that in fact they would have thought that this was a way of improving themselves. In other words, you know, if I tell myself that I'm not perfect I'm more likely to go to the gym, I'm more likely to eat better; well, absolutely not, I mean the women who were at healthy weights were just as likely to be berating themselves as women who were at higher weights, and other research has shown that there is no correlation between how you talk to yourself and how you actually look. So it doesn't work, you can't obsess all day.

    VIEIRA: And finally, Dr. Ann , you suggest play up your strengths.

    Dr. KEARNEY-COOKE: Absolutely. We all have signature strengths, you might have great legs, beautiful hair, a fabulous smile. And it's again important to take care of those strengths, if you have great legs make sure you walk, make sure you strength-train, and show them off and get out there and, you know, be proud and strut your stuff.

    Ms. LEIVE: And then think about other things.

    Dr. KEARNEY-COOKE: Absolutely.

    Ms. LEIVE: Because once we start -- stop obsessing about our bodies we can get on to the rest of our lives.

    Dr. KEARNEY-COOKE: Yes.

    VIEIRA: Yeah. Think it'd be worthwhile for every woman to do this, keep a little diary, just see for themselves.

Discuss:

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