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Video: Can you ‘Psych Yourself Rich’?

  1. Transcript of: Can you ‘Psych Yourself Rich’?

    MATT LAUER, co-host: We are back at 8:43, and this morning on TODAY'S MONEY , your relationship with money . A new survey shows that people's feelings toward the economy and their personal finances are deteriorating. Here's what some people we talked to had to say.

    Unidentified Woman #1: Emotionally, money makes me feel crazy. Yeah, there's no security in it. It's fluid. Comes and goes. One day you might have it, one day you might not.

    Unidentified Woman #2: My relationship with money is scary, and just trying to provide and make that mortgage payment and make that car payment and putting food on the table.

    Unidentified Man #1: I feel secure in my financial relationship with money because I never live outside of my means.

    Unidentified Woman #3: We have a frenemy kind of relationship at the moment. I -- obviously I need money to survive but I want to kind of pretend that I don't need it.

    Unidentified Man #2: My relationship with money is complicated. Now because I have so little and I have so little because maybe I could have done a little bit better with it in the prior years.

    LAUER: So how can you develop a healthier attitude toward money ? Farnoosh

    Torabi is the author of the new book called, "Psych Yourself Rich: Get The Mindset and Discipline You Need to Build Your Financial Life ." Farnoosh , good to see you. Welcome back.

    Ms. FARNOOSH TORABI (Author, "Psych Yourself Rich): Good morning, Matt.

    LAUER: People -- I always think you think finances, you think numbers on a spreadsheet or a monthly checking account statement.

    Ms. TORABI: Right.

    LAUER: This is an emotional issue.

    Ms. TORABI: Mm-hmm.

    LAUER: People -- you know, scary, complicated, insecure. Is that a bad thing?

    Ms. TORABI: It's a huge problem. I interviewed behavioral experts, psychotherapists, economists. They all share this belief that when we harbor negative feelings with money and about money , what that ultimately does is creates a mind trap in our head, these cognitive biases so that we are unable to make healthy rational decisions.

    LAUER: And the guy at the end there said that his relationship with money is influenced by the fact he just lost a lot.

    Ms. TORABI: Right.

    LAUER: But for most people, it goes much further back, doesn't it?

    Ms. TORABI: It's rooted in how we were raised by our family. Mom and dad play a huge role in shaping our money relationship . One survey found actually moms more than dads. And I think it's how they fought over money or how they didn't talk about money . How they delayed your gratification or just showered you with gifts.

    LAUER: And then every stage in your life and every major event adds a chapter to that money book...

    Ms. TORABI: Right.

    LAUER: ...if you will, and we've just through -- been through what for some people has been a terribly destructive chapter with this recession.

    Ms. TORABI: Absolutely. And so going into -- you know, money 's emotional, Matt. So whether we are in a recession or not, we would still be having this conversation. And so the risk is if you go into a down economy already feeling negative about your finances...

    LAUER: You call these people money zombies.

    Ms. TORABI: Money zombies.

    LAUER: Right.

    Ms. TORABI: People who go through life, their defense mechanism when they're not happy in their relationship is to ignore it. They feel defeated. They don't open up their bills, they don't check their 401(k) statements. We know people who are doing that.

    LAUER: And the consequences of that -- those kinds of actions are?

    Ms. TORABI: Detrimental. You wake up one day, your house is in foreclosure, you've lost your job and you don't have a plan B. So you have to really be in control. That's at the heart of all of this.

    LAUER: And one of the things you suggest to people is that if you want to improve your relationship with money , make it healthier, take a trip down memory lane. What do you want me to do?

    Ms. TORABI: I want you to look at the good experiences and the bad experiences. Giving yourself a chance to reflect on your memories gives your relationship meaning. So when you did save up to buy that house, what did that process feel like? What did you do? Learn from that, extract from that. Or conversely, when you lost money in a bad investment, what were the lessons there? There was a gentleman in the clip who said he lived beyond his means at one point and now with the recession and the job market he's forced because of that reflection to take better steps going forward.

    LAUER: Let me ask you about fear because, OK, if you lose a lot of money in a recession or in a bad investment...

    Ms. TORABI: Right.

    LAUER: ...you just don't handle your money right, you are bound to have some fear.

    Ms. TORABI: Mm-hmm.

    LAUER: Most people find that fear, those money zombies you talked about, paralyzing.

    Ms. TORABI: Yeah.

    LAUER: But you talk in the book about using that fear as a motivational force. How do you do that, though? It sounds easy, but it's not.

    Ms. TORABI: Yeah. No. You have to understand where is that fear coming from and visualize that fear. What is your worst-case scenario fear? That you're going to lose your house? That you're not going to be able to provide for your kids? That you're not going to be able to make the mortgage this month. Kind of swim in that fear for a little bit and visualize it, feel it, taste it. And then get yourself out of that zone and think about what kind of course of action can I take to avoid that. Use fear as a mobilizer and a motivational tool.

    LAUER: There are a lot of people who've just cut way back...

    Ms. TORABI: Yeah.

    LAUER: ...after very hard financial times . And yet you say it's possible to probably do more cutting expenses. Where do you start?

    Ms. TORABI: You start by looking at the basics, where you're living, what you're driving, and what your -- how you're bringing in income. So do you have to go back home and live with mom and dad? You have to sell your car? Do you have to get a second job?

    LAUER: You -- by any means possible.

    Ms. TORABI: You have to re-evaluate the relationship . You have to look about -- think about trade-offs. In every relationship there are compromises.

    LAUER: And you -- you're talking now -- this book you're not saying is necessarily going to make people rich financially...

    Ms. TORABI: Yeah.

    LAUER: ...rich in a different way.

    Ms. TORABI: It's rich in terms of security. It's not sexy, it's not multimillion-dollar mansions and Ferraris . We're talking about if you lose your job tomorrow you're going to be OK. You can make that mortgage payment and then some. It's not sexy, but it's security.

    LAUER: Farnoosh Torabi . Farnoosh , nice to see you. Welcome back.

    Ms. TORABI: Good to see you. Thanks.

    LAUER: The book is called " Fool Yourself Rich ." By the way, we're going to be looking at -- I'm sorry, it's not...

    Ms. TORABI: "Psych Yourself Rich."

    LAUER: ...it's "Psych Yourself Rich." I apologize. Friday we're going to look at how the recession is forcing some people to retire early. So if you've got a question, you can get to our Web site and file it there. It's todayshow.com. Up next, a creative spin on the classic burger. But first, this is TODAY on NBC .

By
TODAY books
updated 10/4/2010 3:09:34 PM ET 2010-10-04T19:09:34

Personal finance expert Farnoosh Torabi discusses in her new book, "Psych Yourself Rich: Get the Mindset and Discipline You Need to Build Your Financial Life," how to grow wealth on your own terms, without fear or anxiety, and gives tips on how to build a healthier relationship with money. An excerpt.

Chapter four: Embrace your relationship with money

Constructing a healthier connection
A colleague of mine, Atefeh, a CFA with a degree in psychology, tells me in all honesty that “money makes me anxious because I always fear it will run out...I have the need to both make money and save it, so I never end up enjoying it...I know there has to be a happy medium.”

Well, there is a happy medium. Just as in any relationship, there are compromises. Married folks, like my parents, will tell you this. But as long as there is a commitment to the relationship, a willingness to work hard, be patient, and make careful decisions, your relationship can be a healthy one. As we know in so many other realms of life, the mind that says “I can do it” can help us achieve anything, including financial bliss.

Identifying what’s not working
Since so many of us are in the dumps about money, it’s important to first isolate what about the relationship is troubling you. If you don’t feel in control, what needs to change? If you’re anxious, what do you need to do feel more certain about? If you don’t feel confident, why are you insecure?

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To know the details of your money picture is to know yourself. First, you need to understand what your lifestyle is today and what you want it to be in the future. What is, in fact, your mission statement for life? What are your values, your hopes, your dreams? What ethics do you follow? What inspires you? What do you know about yourself (your strengths and weaknesses)? This process of identifying what’s not working is similar to your thought process before entering a serious relationship with another person. It helps to know what you want out of it, what you’re going to give back, and how you plan to keep the relationship thriving.

Reconnecting
You can reestablish your relationship with money in the following four ways:

  1. Focus on the good. Feeling appreciative of your financial situation, despite some of the possible setbacks you’re facing, is one way to improve your relationship with money. Terri says this is a behavioral exercise that often helps her clients. “I’m hearing people having a little bit more appreciation for the fact that they have a job, they have a home and live indoors. As people have more appreciation, feelings of depravation can diminish.” If you’re trying to feel more appreciative of your money and develop a closer relationship in that sense, it’s important to surround yourself with people who share your beliefs and values.

  2. Reflect on earlier years. To transition out of any of bad relationships with money, Terri agrees with me that the first step is to explore our earliest connections with money. How did our upbringing leave an impression? What did our parents teach us (or neglect to teach us) about money? What do you want to change about the past? Just as we did this to formulate our philosophy on money, it’s important to do so when trying to find peace with your relationship with money.

  3. Roll up your sleeves. To connect with your money, you need to do it on a regular basis and in as many ways as possible. “Until people get very hands on with their money —tracking it, keeping account of how it’s spent, analyzing where their money’s gone, their values and expectations — they’re stuck,” Terri says.

  4. Let fear make you stronger. Fear is a major emotion when it comes to our finances. Some of us fear failure (losing our jobs), some fear dependency (being in a marriage and not having any financial knowledge or wherewithal), and some fear the unknown (a sudden market crash). And I dare say that having a little fear in your money relationship can go a long, long way. At the least, it may prevent you from making the choices that will lead you to your worst nightmare.

In general, we never want to imagine bad things happening. We want to think that some supernatural force will protect us from evil. But in life, the unexpected happens. And although “preparing for the unexpected” may sound oxymoronic, you can, in fact, ensure that you have various options available when the “unforeseen” becomes the “seen.” And wouldn’t you like to be prepared to deal with or possibly even avoid the negative ramifications of life’s difficulties?

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The same is true when it comes to money. We’d like to think that our jobs will always be there, that our savings will be protected forever, that our homes will only appreciate in value. But people do lose their jobs and their savings, they get robbed, scammed, divorced, they fall sick without health insurance, all things with major financial repercussions. A little fear can help you face these possible realities and prepare for the worst. It can inspire you to take control and change bad financial habits.

I expect some of you disagree with my notion about fear and money. We know that fear can get in the way of us getting ahead in life. But fear of financial disaster can yield positive results when it is coupled with awareness: a wakefulness to the potential tough times that are the consequences of certain actions and choices. You want to get to a place where you can say, “I would never want that to happen to me!” After that, you will be prompted to take more responsible action. For what it’s worth, Terri agrees with my theory on fear. Channeling your fear is sometimes very helpful, she tells me, because “you’re imagining hitting rock bottom and what it feels like to be stuck and really in trouble.”

Excerpt reprinted with permission from “Psych Yourself Rich: Get the Mindset and Discipline You Need to Build Your Financial Life” (FT Press) by Farnoosh Torabi. © 2010 by FT Press.

© 2012 MSNBC Interactive

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