1. Headline
  1. Headline

Video: Disney Channel’s runaway hit

updated 8/20/2007 1:36:02 PM ET 2007-08-20T17:36:02

“High School Musical 2” proved the Disney Channel can boast of more than a one-hit TV wonder.

Friday’s premiere drew an audience of 17.2 million, making it the most-watched basic cable program ever, according to Nielsen Media Research. It more than doubled the viewership of the first movie, “High School Musical,” which drew 7.7 million in 2006.

The basic-cable record had been held by CNN’s airing of a 1993 debate on the North American Free Trade Agreement that drew 16.8 million viewers.

Parents knew where their kids were Friday: Among children 6 to 11 and youngsters 9 to 14, two out of three children in those age groups watching TV were tuned in to “High School Musical 2,” Disney Channel said Monday. Among girl viewers age 6 to 11, it was four out of five.

The “High School Musical” brand has become a cultural phenomenon with hit records, concerts and newly minted young stars including Ashley Tisdale and Zac Efron. The sequel followed the summer adventures of students Sharpay and Troy and their fellow Wildcats of East High.

© 2012 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

Discuss:

Discussion comments

,

Most active discussions

  1. votes comments
  2. votes comments
  3. votes comments
  4. votes comments

More on TODAY.com

  1. Mike Lawrence / AP

    Massive winter storm brings down half of the country

    3/5/2015 11:59:12 AM +00:00 2015-03-05T11:59:12
  1. TODAY

    Hillary Clinton breaks silence on email scandal

    3/5/2015 11:55:57 AM +00:00 2015-03-05T11:55:57
  1. Libor Jany / Twitter

    Prince's junior high basketball photo is awesome

    3/4/2015 8:26:50 PM +00:00 2015-03-04T20:26:50
  1. Dads push for change from 'Amazon Mom' to 'Amazon Family'

    Members of the 1,000-strong dad blogger community that Miller founded on Facebook in 2012 came together this week to revive a cause he believed in – convincing Amazon.com to change the name of the United States-based version of its Amazon Mom program to Amazon Family.

    3/4/2015 11:56:38 PM +00:00 2015-03-04T23:56:38