The owners of popular brand names geared toward children are taking on the electronic cigarette industry: They’ve sent cease-and-desist letters, trying to keep their names out of the names of e-cigarette flavors. NBC’s Gabe Gutierrez reports.
Kid-friendly brands: Leave our names off e-cigarettes
The owners of popular brand names geared toward children are taking on the electronic cigarette industry: They’ve sent cease-and-desist letters, trying to keep their names out of the names of e-cigarette flavors. NBC’s Gabe Gutierrez reports.