March 27, 2013 at 1:19 PM ET
"What Would Ryan Lochte Do?" is the title of E!'s new docu-series about the oddball Olympic swimmer -- and a question no sane person should adopt as a personal motto.
"I want everyone to be in my shoes," says the self-proclaimed fashion icon, displaying a pair of his famous electric green high-tops, in an extended preview for the show. Is he speaking metaphorically or just advertising his brand?
Some other revelations from "Lochtenation":
"What Would Ryan Lochte Do?" premieres April 21 on E!.
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