Today's Fresh Blogs...

The "inc" operator is unnecessary.

• Magic 8 Ball: The Movie?

  Published: August 2, 2007, 3:31 pm

  Tags: Cinematical, Film, Hasbro, Magic 8 Ball, Magic8ball, Mattel, Movies, Toys, Transformers

  at the mouth after watching Hasbro's Transformers take the world by storm, are now actively pursuing a number of different avenues. Apart from the aforementioned (and brilliant) Magic 8 Ball idea, they're still looking to push Barbie and Hot Wheels onto the big screen even though the option with Sony Pictures expired this year. Mattel is also

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• Before the bell: AAPL, ERTS, HAS, MSFT, AMZN, GOOG, WMT

  Published: August 10, 2007, 4:15 am

  Tags: Aapl, Before The Bell, Beforethebell, Electronic Arts, Electronicarts, Erts, Has, Hasbro, Inthenews, Iphone Screen, Iphone Screen Loss, Iphonescreen, Iphonescreenloss, Microsoft, Monopoly Video Game, Monopolyvideogame, Msft, Scrabble Video Game, Scrabblevideogame, Stocks To

  (WMT), Amazon.com (AMZN), Hasbro Inc (HAS), Electronic Arts (ERTS)Main market news here: Before the bell: Losses aren't overIlluminating Apple (NASDAQ: AAPL) iPhone users' reports of dead spots on their touch screens, an analyst notes that the property rights for the touch screen's chemical makeup were purchased from a bankrupt Finnish firm

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• Before the bell: AAPL, ERTS, HAS, MSFT, AMZN, GOOG, WMT

  Published: August 10, 2007, 4:15 am

  Tags: Aapl, Before The Bell, Beforethebell, Electronic Arts, Electronicarts, Erts, Has, Hasbro, Inthenews, Iphone Screen, Iphone Screen Loss, Iphonescreen, Iphonescreenloss, Microsoft, Monopoly Video Game, Monopolyvideogame, Msft, Scrabble Video Game, Scrabblevideogame, Stocks To

  (WMT), Amazon.com (AMZN), Hasbro Inc (HAS), Electronic Arts (ERTS)Main market news here: Before the bell: Losses aren't overIlluminating Apple (NASDAQ: AAPL) iPhone users' reports of dead spots on their touch screens, an analyst notes that the property rights for the touch screen's chemical makeup were purchased from a bankrupt Finnish firm

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• Electronic Arts and Hasbro Enter Blood Pact

  Published: August 10, 2007, 5:37 pm

  Tags: Games Industry, Gamer Life, Electronic Arts, Game Consoles, Game Platforms, Games, Game Companies, Digital Games, Electronic Arts, Games, Hasbro, Licensing Agreement, Mobile Telephones, Monopoly, Reuters, Scrabble, Worldwide Rights, Yahtzee

  Electronic Arts and Hasbro have entered into a licensing agreement to create electronic versions of Hasbro’s games, which include Monopoly, Scrabble and Yahtzee. Electronic Arts will hold worldwide rights to create digital games for electronic devices including mobile telephones and over the Internet through 2013. The games are slated to

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• Jenga preview Wii & DS release date November 13th

  Published: August 21, 2007, 2:05 am

  Tags: Videos, News, Jenga, Jenga Video Game, Wii, Nintendo Wii, Nintendo Ds, Game, Videogame, Board Game, Hasbro

  game version of the classic Hasbro block-stacking board game that everyone knows and loves. In Jenga the board game (and subsequently the video game as well) players take turns taking one block from the lower portion of the tower, which has three rows of alternating blocks, and then stacking that block on top. As you do this the tower gets less

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• G.I. Joe flick is a go

  Published: August 25, 2007, 11:41 am

  Tags: 2009, 80s, Adaptation, Cartoon, G I Joe, G I Joe, Hasbro, Movie, Stephen Sommers

  Filed under: TV on the BigscreenG.I. Joe is just one of many adaptations of '80s toys/animated series that have been on deck for the last few years. There was of course Transformers, followed by rumors of bigscreen versions of He-Man and Thundercats. Now, however, the live-action G.I. Joe movie is official. Writer/director Stephen Sommers (The

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• Screenwriter Signed for 'G.I. Joe' Movie

  Published: September 1, 2007, 2:01 pm

  Tags: Cinematical, Cobra, Destro, Film, G I Joe, G I Joe, Hasbro Toys, Hasbrotoys, Iesb, Movie, Stephen Sommers, Stephensommers, Stuart Beattie, Stuartbeattie

  Filed under: Action & Adventure, Thrillers, Paramount, Comic/Superhero/GeekIt is now official: Stuart Beattie is the new screenwriter for G.I. Joe. As I told you a week ago, IESB already had the scoop that Beattie would be writing the live-action adaptation, joining newly appointed director Stephen Sommers (who IESB also had announced first)

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• Hasbro's Power Tour guitar finally launches

  Published: September 14, 2007, 10:05 am

  Tags: Axe, Guitar, Hasbro, Kid, Kids, Power Tour, Powertour, Pre Order, Sale, Tiger Electronics, Tigerelectronics, Toy

  Filed under: Gaming, Portable Audio It's been a long time comin', but the Power Tour guitar we peeped back in January is nearly ready for your youngster's hands. Modeled after a Gibson SG, this axe enables your little ones (or you, it's alright) to plug in any source and rock right along with it, and the built-in learning mode should do a decent

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• Monopoly Here and Now released at Macgamestore

  Published: September 21, 2007, 10:00 am

  Tags: Apple, Gaming, Hasbro, Jobs, Lisa, Mac, Miltonbradley, Monopoly, Newton, Woz

  existed, but apparently Hasbro (which now owns the Monopoly brand) had released a computer version of the famous real estate game, completely updated for 2007-- as in, there are Hybrid cars and RAZRs in the game (yeah, yeah, I'll get to that in a second), and luxury tax now costs you $150,000, instead of the quaint old $75. And it's now been

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• Sony's Playstation Eye gets a release date

  Published: September 21, 2007, 10:41 am

  Tags: Bundle, Hasbro, Playstation 3, Playstation Eye, Playstation3, Playstationeye, Ps3, Release Date, Releasedate, Sony, The Eye Of Judgment, Theeyeofjudgment

  Filed under: Digital Cameras, Gaming For those of you whose salivary glands have been working overtime when thinking about Sony's new Playstation Eye PS3 camera accessory (and we're sure there's at least one or two of you), you better go get a napkin. According to reports, the interactive, VGA cam will be heading out to stores bundled with

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• Hasbro serves up toys galore, aims for tweens

  Published: September 27, 2007, 8:02 am

  Tags: Digital Life, Digitallife, Hasbro, Tiger Electronics, Tigerelectronics, Toy, Toys

  to showcase new wares, as Hasbro is making the most of its opportunity by inviting fun-lovin' tweens over to its booth to play with a number of new holiday must-haves. Aside from the familiar Power Tour guitar and NET JET game, the company is also showing off its Littlest Pet Shop VIPs (virtual interactive pets), which will launch next month

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• Poopies: Lesbo In Scrabble DS? You Ain't Seen Nothing...

  Published: October 3, 2007, 3:40 pm

  Tags: Cunt, Hasbro, Lesbo, Poopies, Scrabble, Scrabble Ds

  Our own Luke Plunkett recently pointed out that the word "lesbo" is in the list of Scrabble DS suggested words, and elaborated that if he'd known that the Scrabble dictionary were so naughty, he'd have "played a lot more Scrabble." Well suffice it to say, I intend on playing a bit more Scrabble, too, based upon this update from a reader:Hey,

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• The rose petal cottage myth of domestic bliss (video)

  Published: October 18, 2007, 11:33 am

  Tags: Hasbro Cottage, Hasbrocottage, Rose Petal Cottage Commerical, Rosepetalcottagecommerical, Sexism In Toys, Sexismintoys, Toys, Toys Aimed At Girls, Toysaimedatgirls

  Filed under: Lifestyle, Toys, 2 years, 3 years, 4 years, 5 years, Toddler, Preschooler, Staying at home, Feminism, Marketing to kidsThis commercial for the expensive new alternative to the classic refrigerator box takes me back to my first days as a new mother. The only thing missing are the crying jags (the baby's and mine), depression, burnt

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• Things From Another World

  Published: October 22, 2007, 11:30 am

  Tags: X Men, Hasbro, Dc Direct, Gifts, Collectibles, Star Wars, Tfaw Com, Dark Horse, Spiderman, Transformers, Marvel, Comics, Mcfarlane, Tokyopop, Graphic Novels, Master Replicas, Statues, Manga, Anime

  DC Direct, Dark Horse, Hasbro, McFarlane, Marvel, Tokyopop, Master Replicas, Disney, Warner Brothers and many more. They also carry the full Diamond Comic Distributors catalog with thousands of new advance order products every month. Some of the more popular product lines include: Buffy the Vampire Slayer, Bettie Page, Hellboy, Justice

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• Sienna Miller Enlists with 'G.I. Joe'

  Published: November 20, 2007, 5:02 am

  Tags: G I Joe, G I Joe, George Clooney, Georgeclooney, Hasbro, Jason Statham, Jasonstatham, Mark Wahlberg, Markwahlberg, Movie, Sienna Miller, Siennamiller, Stephen Sommers, Stephensommers

  the big-budget version of Hasbro's G.I. Joe, I don't quite think fans expected to hear this name pop up first. Variety reports that Sienna Miller has officially become first actor to sign for the Stephen Sommers (The Mummy) film. Nothing has been simple with this film; starting back in June when it was reported that Paramount had ordered two

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