TODAY Takes Action: Anchors to debut new PSAs

Feb. 8, 2013 at 10:14 AM ET

Matt, Savannah, Al and Natalie are making big announcements next week — public service announcements, that is.

They've each created a PSA in partnership with the Ad Council to raise awareness about a cause close to each of their hearts.

"We have all picked an issue, we have shot a PSA and we’re going to bring them to you next week," Savannah announced Friday.

Matt's PSA on the importance of fatherhood involvement will kick off the "TODAY Takes Action" series on Monday, and Al, Savannah, and Natalie's PSAs will air over the following days.

You can check out all the PSAs, behind-the-scenes photos and how YOU can take action on next week.