IE 11 is not supported. For an optimal experience visit our site on another browser.

TODAY gets blinged out in 'Super Bowl' style

Super Bowl champions always takes home the glory, the coveted Lombardi Trophy and a championship ring.To give TODAY a taste of what victory feels like, Jostens -- the company that has designed 29 of the 45 rings -- was nice enough to create "Super Bowl" rings for the anchors (even if we haven't won a national championship game. Does softball count?).Last year's ring, made of platinum and 18-carat
The special TODAY \"Super Bowl\" ring from Jostens.
The special TODAY \"Super Bowl\" ring from Jostens.Today

Super Bowl champions always takes home the glory, the coveted Lombardi Trophy and a championship ring.

To give TODAY a taste of what victory feels like, Jostens -- the company that has designed 29 of the 45 rings -- was nice enough to create "Super Bowl" rings for the anchors (even if we haven't won a national championship game. Does softball count?).

Al, Matt and Jostens President and CEO Tim Larson get dazzled by the bling.
Al, Matt and Jostens President and CEO Tim Larson get dazzled by the bling.Today

Last year's ring, made of platinum and 18-carat yellow gold, includes 188 diamonds totaling 3.35 carats. Every year's Super Bowl bauble is customized for the winning team, and since each one is unique, the jewelers never reveal its value. Legendary coach Vince Lombardi himself commissioned the Green Bay Packers' first ring from Jostens, in 1967. 

For Matt and Al (and every football fan in America, we suspect), getting their hands on the Super Bowl jewels was pretty exciting. Watch the video for the whole story.